As we head toward year end, MEM-TV markets are enjoying a significant bullish streak. For months, industry experts have been predicting continued growth in the medium of MEM and its impact on the television landscape.
It’s no secret that MEM has seen astounding success this year. Recent studies have shown that MEM-TV viewing is up by as much as 6% compared to the same time last year, showing that consumers are actively seeking out new viewing options.
MEM-TV stands for Mobile Entertainment Mode Television. It refers to streaming services that use a mixture of mobile data, 4G, Wi-Fi, or even satellite TV to deliver live content to viewers. According to the most recent figures, 56% of consumers are now watching content on MEM-TV services, up from just 27% in 2017.
MEM-TV viewing is also changing how people watch television. Traditional cable packages have been seeing a sharp decline in viewership as an increasing number of consumers opt for more flexible alternatives. MEM-TV outlets such as Netflix and Hulu are proving particularly popular among younger viewers, who are increasingly drawn to the convenience of streaming services.
Moreover, MEM-TV technology offers an array of beneficial features that are changing how people watch television. Enhanced search and recommendation systems make it easier for viewers to find their favorite programs. In addition, the ability to watch content from any device–be it a mobile phone, tablet, or laptop–makes MEM-TV highly accessible and convenient.
In short, MEM-TV is driving significant growth in television viewing and changing the way people consume media. As we head toward the end of the year, MEM-TV markets are looking particularly bullish, making it a great time for companies to make their move into the space and capitalize on this growing trend.